Greenhaus

Peabody Architects

Business Objective: Architecture firm wanted to increase their online exposure by moving their portfolio online, replacing the slide show the principles would lug to initial client meetings.

Technical Challenges:

• Increase search engine exposure
• Enable content update by client with limited technical knowledge and staff dedicated to the web site

Technical Solution: Deployment of Apache Cocoon, an open-source Java web application framework, applies consistent formatting for content using XSL.

Copy is added by a simple web-based editor. Scale of the site meant that an XML file-based storage of site copy and image resources was appropriate. Search engine positioning was helped by partnerships with sites with high reputations.